2022 Featured Sessions

This year’s summit is set to bring together more than 80 experts in the leading sports broadcast industry, across 50+ sessions. From keynote discussions, to fireside chats and panel debates to tech showcases, explore the array of content on offer across the two days.

Turner Sports on the future of streaming

  • How does Turner Sports strategy live within the wider Warner Media plan?
  • How has Turner Sports used sports betting to generate greater investment from fans into live sports?
  • Inside the partnership: What plans does Turner have to grow the NHL brand across their platforms?

Tina Shah
EVP & General Manager

ESPN: Taking sports broadcasting to the next level

  • What has been the strategy regarding content acquisitions and programming?
  • How has ESPN pivoted in response to increased competition and an ever-evolving media marketplace?
  • What’s the value of non-live programming: including highlights, debate and original content?

Burke Magnus
President, Programming & Original Content

Brian Lockhart
SVP, ESPN+ Original Content & ESPN Films

Going all in with Barstool Sports

  • How has the partnership with Barstool Sports enhanced engagement with and growth of the Penn National Gaming audience?
  • What can the industry learn from Barstool across its content distribution strategy?
  • Whilst premium live sports is king, how is Barstool dominating and disrupting in the absence of any exclusive broadcast rights?

Deirdre Lester
Chief Revenue Officer

FuboTV: Developing fan first experiences

  • Where does FuboTV see themselves driving innovation?
  • What’s the latest on the Fubo Sportsbook and how is sports betting being incorporated into the platform?
  • How can technology improve the user experience of content discovery and empower great personalisation?

Mike Berkley
Chief Product Officer

How TOGETHXR are making the most of original storytelling

  • What is the strategy behind TOGETHXR’s plan to address the gender imbalance in sports coverage?
  • Why has the relationship between original content and customer retention never been stronger?
  • How is the platform looking to influence the next generation of women in sports?

Sue Bird
Professional Basketball Player & Founder

Jessica Robertson
Chief Content Officer

Approaching fan tokens with Dapper Labs

  • What does the NBA and NFL partnership tell us about fan motivations?
  • How will NFT technology develop to create new digital products for the sports industry?
  • How can late adopters generate revenue from this trend?

Jayne Peressini
VP, Growth

Uncovering Triller’s ambitious plans for combat sports and beyond

  • After going public how are Triller looking to go further in 2022?
  • What has been the approach to building and becoming a true global combat sports property?
  • How has Triller embraced the power of social content creators to monetize viral and engaging content?

Mahi de Silva

Monetizing beyond linear

  • How to transform monetization models to drive revenue from content beyond live broadcast?
  • How to maximize the value of your owned content on social media and non-linear broadcast platforms?
  • How has the growth of NFTs and gamification improved the fan engagement experience?

Stefanie Rapp
Chief Revenue Officer

Rajan Mehta

Into the metaverse: Meta’s plans for sports

  • What is the company’s vision of the metaverse for sports?
  • How can organisations use Meta technologies to grow their audiences and build their businesses?
  • How can the metaverse be monetized?

Peter Hutton
Director, Sports Partnerships

Future goals: Assessing women’s soccer with Ata Football and DAZN

  • What are the growing commercial opportunities for women’s sports in broadcast?
  • What are trends showing us about the consumption of women’s sports?
  • How has DAZN’s distribution deal with Ata Football bolstered the women’s game?

Esmeralda Negron
Co-Founder & General Manager

Andrea Ekblad
Rights Director, Women’s Sports

Engaging Gen Z

  • What do emerging consumption trends mean for the future of sports broadcasting? Does sport have a Gen Z problem?
  • How do you involve Gen Z in storytelling and content, and which sports are best placed to do that?
  • How can you balance your strategy to attract potential future consumers, while still catering to paying fans?

Bo Han

TJ Adeshola
Head of U.S Sports

Kirsten Corio
Managing Director, Ticket Sales, Broadcast & Digital Strategy

Inside Caesars Entertainment betting and broadcast strategy

  • How does sports betting enhance the fan experience?
  • How should broadcasters approach sports betting when producing content?
  • How to capitalize on the opportunity for prioritizing gamification into the broadcast experience?

Kenneth Fuchs
Head of Sports

Balancing Broadcasting: Professional Fighter’s League and their distribution strategy

  • How are the PFL balancing their content distribution to maximize value?
  • What is the importance of non-live content ranging from original content to promotional fight material?
  • Where are the PFL looking to add elements to the viewer experience for deeper engagement?

Peter Murray

Expanding the fan journey digitally

  • How can technology allow rights holders and broadcasters to maintain engagement with fans beyond live sports?
  • What are best practices for creating different touchpoints throughout the fan journey to maintain meaningful contact?
  • How can a comprehensively designed digital fan journey increase share of wallet?

Amy Anderson
Head of Content Strategy

Julia Polloreno
Global Director of Content

Katie Lavin
VP, Marketing

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